In recent years, the economic situation is not very good, any industry competition is very fierce, many merchants racking their brains, launch a variety of marketing solutions, strive to stand out among the colleagues, attract more customers, whether it is a commercial complex various stores, hotels, entertainment or shops are facing the pressure of competition, and most of the marketing plan is based on: sight, hearing, touch, taste, smell has been relatively ignored an important link, but want to equal to other senses, smell a marketing force, is not to be ignored, a person can not listen to, watch, but could not breathe, so, the sense of smell is the only human organs cannot be shut down. In recent years, many businesses start marketing attaches great importance to the sense of smell, 2010 years ago some foreign high-grade hotel will only sweet atmosphere application space, now a lot of high-grade office buildings, shopping malls, all types of hotels, and even a chain store of home, clothing, automobile, the introduction of sweet atmosphere this element, it is conceivable that sweet atmosphere has been widespread application and the approval of the market.
The advantage of sweet atmosphere:
(1) spatial join appropriate sweet atmosphere, can effectively improve the whole level of space and comfort, space level of ascension, but also benefits to the raise of product value.
(2) the space sweet atmosphere can remove odor and harmful substances (VOC), part of the space after high quality sweet atmosphere oil atomization in the air, oil molecules can be effective absorption odor molecules and VOC harmful molecules in the air, so, reach the role of purify air, eliminate peculiar smell.
(3) smell marketing, man's curiosity is very strong, now a lot of businesses are like at the gate position put on a few expansion incense machine, deliberately release fragrance at the door, let the exchanges between the guests don't consciously looking for the source of fragrance, enhance the sense of smell exposure, so as to improve traffic.
(4) compared to other marketing solutions, smell marketing cost is extremely low, and the effect is immediate, immediately installation, effective immediately, these are the main reason why many businesses choose sweet atmosphere.
